When it comes to concerts, selling tickets of your event at the last moment is often very difficult. As such one can make use of some simple marketing tricks and do some activities that can help boost sales at the last moment. The below listed techniques can really help especially when it comes to last minute tickets selling they have all been tried, tested and implemented in real time scenarios time and again. Here you go...
Video Marketing:
Videos have always grabbed people's attention since centuries. And today, making a video and promoting it to achieve marketing objectives i.e. making sure that the activities that you are doing to sell tickets of your event are completed successfully can be done at a fraction of a cost as compared to the money needed ten to fifteen years ago. Moreover, if your video is creative and executed perfectly, the probability of the same going viral is very high and this can generate a lot of sales for you and also create hype around your event or concert.
Referral based Promotions:
Getting attendees to refer friends in return of discounts and bonuses is a common practice today. Many online event ticketing websites and portals today rely on the same to generate good tickets selling results. Also, there are many contests and free giveaway activities that are done for the same. Such activities help generate ticket sales and also get you long term prospects that are highly likely to remain loyal.
Reminder Mails and RSVP's:
Any sort of reminder email will help in giving a much needed boost to your selling tickets activities as they are delivered directly to your prospects who have expressed intent to buy them at some point of time or the other.
Send Reminders and RSVP's
Sending reminders and RSVP's to your guests help you stay connected with them. It also helps building your credibility and increase attendance rate significantly. You might have sent an invitation to your guests earlier, but what if they have missed it? Well, sending reminder is always a best option. You must consider sending a reminder email and RSVP's to them. It is likely to encourage those who have not yet bought the tickets to come forward. Apart from this, you have to follow up on every email sent with a phone call.
Reference: Kevin_Vernon
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